Uber Promulgates Platform Platitudes

Uber Technologies (NYSE: UBER) wants to be positioned as a "platform" company so we'll grant them their wish and evaluate them from that perspective. As an aside they filed their prospectus as "a prepackaged software" company. The deal will certainly get done as investors are keen to own the clear market leader in this space - no matter what they call themselves.

In management's view the Uber we know is just an "example of how the Uber platform connects drivers with riders to enable personal mobility." In that same spirit Uber Eats just a way for "food . . .

Want the rest of the article?

Please login or join us as a member to view our complete content!