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Ride the Bike

Peloton (PTON) represents the top of the heap in terms of home fitness. Their stationary bike is the best but they have gone to great expense to make it so – including building their own touchscreens, software systems, content development studio, retail locations, special music software, even their own clothing. Their bike costs over $2000…

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Mostly Smiles for SmileDirectClub

SmileDirectClub (SDC) is aiming to disrupt the market for improving teeth. The company is growing fast and will likely be embraced by investors. In short, SDC is trying to do for braces what has been done for contact lenses by offering a direct-to-consumer solution that doesn’t require a visit to an orthodontist. The deal is…

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Revolve Group Spins the Fashion World

Revolve (NYSE: RVLV) describe themselves as an “on-line, on-trend fashion company” but they are really more of a technology-focused marketing and distribution channel in the fashion industry. The founders are not from the fashion world and the current team is much more technology than fashion focused. The “Influencer” Thing is Real In the old deciding…

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They Highly Caffeinated Luckin Coffee

Luckin Coffee (NASDAQ: LK) aims to be “the number 1 coffee company in China” and their staggering growth suggests they will get there. But will it be a pyrrhic victory? Some Positive Points Rapid Expansion: The pace of expansion at Luckin is hard to compare to what you might find outside of China. For instance…

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Uber Promulgates Platform Platitudes

Uber Technologies (NYSE: UBER) wants to be positioned as a “platform” company so we’ll grant them their wish and evaluate them from that perspective. As an aside they filed their prospectus as “a prepackaged software” company. The deal will certainly get done as investors are keen to own the clear market leader in this space…

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Beyond Meat is a Little Fishy

Update: Company increased its proposed price range to $23-25/share. Tyson announces the sale of their investment in BYND. They are expected to bring their own competitive products to market. Bears say “tough competition,” Bulls say it “validates the market.” Beyond Meat (BYND) is marketing their IPO right now. This is a great story to tell and…

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The Persistence of Pinterest

Our online world has some stalwarts – like Amazon, Google, Twitter, Facebook, LinkedIn. As Pinterest (PINS) debuts in the public markets, we wanted to take a look at what Pinterest really is and what it might become. As a user, I appreciate the visual discovery power of Pinterest. As a hobby, I build furniture and…

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Lyft Looks Like a Hot Mess

There’s been plenty written about the Lyft IPO (NASDAQ: LYFT) scheduled to price Thursday after the close and open for trading on Friday. Most of the commentary has been about whether or not the Lyft has the ability to make money and if so, what the margins might be. We did include a valuation section…

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Levi Strauss

Lots of jean brands have come and gone over time but it’s fair to say that “Levi’s” has endured as the brand most people think of when it comes to jeans. Now investors will have a chance to own shares of this iconic brand. The company is offering 37M shares (NYSE: LEVI) with a proposed…

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The Initial Lyft

We did an initial read of the Lyft ($LYFT) S1 and came away with the following: An ESG Play? Management is playing up the “ESG” angle of their investment case. That’s an investing style that is gaining traction where companies are environmentally responsible, socially conscious and have strong corporate governance. Management suggests they qualify for a…

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